Eureka - Successful Innovation

Primed for Innovation

What Makes a Successful Innovation ?

Betamax VS VHS

Microsoft vs Apple

Zune vs Ipod

PC vs Mac


Is Necessity the Mother of Invention and driven by needs and/or investment ?

Does Technology drive innovation or does the application follows technology ?

Is an inventor/innovator born or can they be created and taught ?

How do you test market readiness ? Should you listen to the customer or ignore the customer

Can people be primed to be innovative and can you create the right environment and culture to be a learning and innovative culture ?

Does innovation follow trends and patterns ? 

Let us answer your questions, show you and enable and release your creative energies.



Successful Innovation





Taking Design Thinking to the Next Level

Prime your brain and team to be inventive

Do you like this light bulb ?

Yes its floats, No batteries.

Why do you buy a particular light ?

For Illumination, Decoration, Prestige ?

What are the reasons for buying a bulb ?

Brightness, Colour, Cost, Aesthetics, Wow Factor, Economy, Ecology.

Join us and come have a lightbulb or aha moment……

When you think about innovation, invention, discovery and new ideas what comes to your mind?

Is it …. Archimedes running naked down the street shouting Eureka?

The Apple falling on Newton’s head?

Fleming discovering penicillin?

The lone programmer writing software in his bedroom 

People in white coats working in corporate labs?

We often think of invention and innovation as being about serendipity and the ah-ha moment when the idea comes to you or that a particular person is “an inventor or innovator”. 

Corporates build research & innovation labs in the hope that the scientists would come up with the next blockbuster product.

Often they are unable to exploit the “inventions” developed in these labs for a variety of reasons which would then be developed by outsiders. History is full of examples, Kodak invented the digital camera, Xerox invented the mouse and GUI interface but Apple built the next generation of pcs on these inventions.

Steve Jobs got his inspiration from the Japanese who in their heyday out-innovated in the original inventors by developing better products.

We have developed a unique approach that blends science, art, zen, design thinking & neuroscience to help individuals and teams to think more innovatively be it in product development, service, software or business model. We help you develop ideas either individually are ideas to build ideas upon ideas.

Provided you have the drive and the desire we can help you realise the talent within and create a framework for you to be more innovative and inventive.

This will allow you and your teams to develop blockbuster innovative products, services and solutions, identify if your industry is ready for an inflexion point or pivot to develop cheap, better, faster solutions.

The Invention of Light

We take light as granted but we forget the long history in the evolution of light.

Before light bulbs, candles had been used for light and for more than 5,000 years, yet little is known about their origin.

Egyptians were using wicked candles in 3,000 B.C by dipping papyrus repeatedly in melted tallow or beeswax.

The ancient Romans are credited with developing the wicked candle to light homes. In Japan, the oil was extracted from Nuts and in India from Cinnamon.

Most early Western cultures relied primarily on candles rendered from animal fat (tallow). A major improvement came in the Middle Ages when beeswax candles were introduced in Europe. Beeswax was burned pure and cleanly but, it was so expensive that only the wealthy could afford it.

Most of the major developments occurred during the 19th century.

In the 1820s, French chemist Michel Eugene Chevreul discovered how to extract stearic acid from animal fatty acids. This led to the development of stearin wax, which was hard, durable and burned cleanly. Stearin candles remain popular today.

In 1834, inventor Joseph Morgan laid the grounds for the modern-day candle industry by developing a machine that allowed for the continuous production of moulded candles by using a cylinder with a movable piston to eject candles as they solidified. With the introduction of mechanized production, candles became an easily affordable commodity for the masses.

Paraffin wax was introduced in the 1850s after we learned how to efficiently separate the naturally-occurring waxy substance from petroleum and refine it. Odourless and bluish-white in colour, paraffin was a boon to candlemaking because it burned cleanly, consistently and was more economical to produce than any other candle fuel. Its only disadvantage was a low melting point. This was soon overcome by adding the harder stearic acid, which had become widely available.

With the introduction of the light bulb in 1879, candlemaking began to decline.

Edison is famous not only for his inventions but also his attitude toward failure. In his mind failure was simply another stepping stone on the road to success.

The famous story goes, Edison failed to refine the light bulb (one of the few creations he merely refined but did not invent) so many times it took him 10,000 attempts to perfect. However, rather than accepting failure 9,999 times he is quoted as answering questions on his failures as rather: ‘I have not failed. I have just found 9,999 ways that do not work’.

Since the development of the incandescent bulb, we have seen the development of other technologies such as fluorescent and CFD bulbs (use less energy), Halogen Bulbs (brighter) and today we are seeing a growth in LED lighting (cheaper, more energy efficient, longer life).


This one day format consists of a mixture of lectures and a workshop.

You will be introduced to the main patterns across a range of industries, products and services which are actually common from products such as shaving, planes, services such as taxis, software, SaaS etc as well as a variety of brainstorming and creative techniques.

This will then be followed by an introduction to design thinking.

The group will then be broken in teams to develop a product including how to get customer and stakeholder feedback and design issues in production and cost reduction techniques so that you can tic-toc and pivot to develop a complete product route map from initial launch to mass market.

Who should attend:

  • Leadership teams looking to improve their companies 
  • Startup (Founder)  teams 
  • Product Managers and their teams
  • Project Managers and their teams
  • Designers, Innovators and
  • anyone interest in change and innovation



Venue:       Fitzwilliam Hotel, St Stephens Green Dublin 2
Date:            15th November 2018

Price:             Early Bird from only 279.50 (plus VAT & Booking fee)


Manoj Chawla MA ACMA FRSA

Manoj Chawla MA ACMA FRSA

Innovation Guru

Manoj has a proven track record as an innovator.  He was given the largest award ever given for his work and “new Idea”  which allowed BT to rollout our low-cost internet and a whole range of products and helped evolve the network to a broadband platform.

As GM responsible for Business Transformation & Innovation, He has worked with teams to launch major new and innovative business such as the world first zero touch telco, Airwave the network for the UK emergency services and across a host of businesses.

He was responsible for developing e-Hr services for Accenture, the SAP practice at PWC, major improvements in profitability for companies such as Diageo, ICI and for clients such as M&S, British Gas etc.

As an entrepreneur he has worked on and launched numerous startups from social media starts up, food ordering apps, online estate agencies, mobile payment systems for Toll roads, Valet Storage etc.

He also works as a mentor for startups as part of a number of incubators and as a Keynote speaker.

Manoj was employed by me to assist in the design and build of a start up JV company. He brought a real insight into the leading edge of technical and business model innovation that was vital in us designing a company that could stand out in its market. He worked as a mentor, educator and change leader in our technical and marketing teams, and was able to both challenge and support developments. I would highly recommend him to any company needing to get or stay ahead in its market.

Steve Gandy

Former CEO & Co-Founder, MeetingZone

I had the pleasure of working with Manoj early in my career at BT in the late 1990s; during that time I had the opportunity of working on the most exciting ground breaking tech projects. We were thought leaders and visionaries and worked on projects such the the development and rollout of the intranet in BT and developing IP apps, prototypes. I worked with Manoj to develop the “first youtube app before youtube”, wireless networking. Speech recognition and many more things that are now common place. Working with Manoj helped me understand how to develop a vision, how technology can make our lives better “it technology doesn’t make your life better or simpler, why will people use it” and to build and motivate teams. It was the best fun I had apart from building my own businesses.

Jacob Thundil

Managing Director, Cocofina

I first came across Manoj when he was a senior manager at BT in the mid 90’s. He was leading what was at that time a large change project but was also in technology terms one of the first and largest corporate IP applications and the one of the largest data warehouse applications and in the process he and his team rolled out many new technologies and ways of working.

He is good at boundary breaking across corporate functional stove pipes and in building alliances and partnerships. He is able to roll out projects extremely quickly and a master at understanding customer requirements and market/stakeholder needs.

During his corporate career, Manoj has been very much an Intrapreneur; developing new products and services and winning partnerships, be it with other large corporates or small start-ups. VCs and entrepreneurs would approach Manoj to validate ideas or to run alpha trials of new products and services.

Everyone who knows him agrees that he is a “One man think-tank” constantly developing and rolling out new ideas and concepts anticipating market needs and trends, yet has a simple way to communicate them.

His coaching style of leadership helps wins hearts and minds.

Over the years that I have known him, his skills and experience have continued to grow and it is fair to say that he is like a polymath in the world of business and entrepreneurship. Having spent time with him recently, the wheels are still turning at a rapid rate and he is very much in-tune with all the markets he works in and many that he currently doesn’t, yet.

Howard Longstaff

Director , The Associates Global Limited

EarlyBird Countdown








Location: Fitzwilliam Hotel, St Stephens Green, Dublin 2


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